Advanced TV: Transform Your TV Buying | dataxu white paper on the decline of traditional TV and the rise of programmatic TV. December 2017
ANA: Data-Driven Transformation | dataxu article on the importance of data in digital transformation. October 2017. Project managed / edited / ghostwrite article for executive.
ANA Magazine: It’s Time To Double Down On Data | dataxu sponsored article on the role of data in marketing. April 2016. Project managed / edited / wrote article.
B
eauty on YouTube 2015 | Pixability white paper on the beauty industry on YouTube in 2015. June 3, 2015. Project managed / edited / wrote study.
The 2014 Pixability YouTube Media Guidebook | Pixability white paper on ad buying on YouTube for brands and agencies. Oct. 20, 2015. Project managed / edited / wrote study.
Consumer Electronics and YouTube: How YouTube Is Changing Consumer Behavior And How The Best Brands Adapt | Pixability white paper on the consumer electronics industry on YouTube. June 25, 2014. Project managed / edited / wrote study.
Beauty on YouTube: How YouTube is Radically Transforming the Beauty Industry and What That Means for Brands | Pixability white paper on the beauty industry on YouTube. Feb. 4, 2014. Project managed / edited / wrote study.
BLOG POSTS
“Product Teasers Dominate and Mobile-Device Related Content Reigns Supreme: Introducing Pixability’s New Consumer Electronics Industry Study” | Pixability Blog Post. Pixability, Inc. June 25, 2014.
“YouTube’s Radical Transformation of the Beauty Industry” | Pixability Blog Post. Pixability, Inc. Feb. 4, 2014.
“YouTube Without Big Data Is No Longer an Option for Brand Marketers” | Pixability Blog Post. Pixability, Inc. Dec. 11, 2013.
“CSpace Spotlight: Siobhan Dullea, Chief Client Officer at Communispace” | Verbatim Blog Post. Communispace Corporation. May 1, 2013.
“New-Hire Cam” | Verbatim Blog Post. Communispace Corporation. Feb. 5th, 2013.
ARTICLES
“Royals, Relevance, and Reach: Why both TV and the British monarchy will not only continue to survive, but thrive” | MarketingLand.com. July, 2016.
“Beers With Engineers Monthly MiMeetings and Zymology” and “Ain’t nothing but a bromance: Jason + Ryan” | The Loop. Communispace internal newsletter (2 articles). June, 2013.
“A Whole New Level of ‘Employee Engagement:” Catie and Nate, and CSpacer Passions and Pursits: Mix n’ Match” | The Loop. Communispace internal newsletter (2 articles). August, 2013.
“The Real Scoop: CSpace Sabbaticals” | The Loop. Communispace internal newsletter. Nov. 2013.
BOOKS
Guidebook Excerpts- Features, Reviews, and Maps | Let’s Go, Inc. Travel Guidebooks Excerpts from published Let’s Go Europe and Let’s Go Britain. 2007 Editions. Writer/Researcher.
Let’s Go Guidebook Sample Features | Let’s Go, Inc. Travel Guidebooks Sample Features. Writer/Researcher. 2007.
